Types of Personalized Product Recommendations To Increase Sales and Boost Engagements
Amazon’s online shopping experience is custom-built to each shopper and their behavior in the store. They’ve placed personalized recommendations based on past purchases, browsing history, and product type.
By setting up product recommendations, you can smoothen the shopping experience in your store. Shoppers won’t have to search for too long to find the product and these recommendations will give the shopper a range of options for quicker shopping sessions.
1. Recently Viewed Products:
Show recently viewed products with a minimal widget that is easy to scroll through. Set up a quick access widget on your storefront to let shoppers see what they last looked at.
Amazon’s “Recently Viewed” section allows its large customer base to find products they looked at quickly.
2. New Arrivals
You can place the widget on your storefront if you want to let browsers know about them. Setting up the New Arrivals widget on the cart page is also a smart idea. Shoppers who are already interested in your products will be able to add these new products to their carts before completing their purchase.
3. Featured Products
You can place a ‘Featured Products’ widget on your Shopify Store to bring more attention to your products. Here are a few ways to use this widget to grab more eyeballs:
4. Trending products
With the ‘Trending Products’ product recommendations widget, you can display products in the same or similar category that are trending currently. This helps the shopper discover products that are being searched for the most and helps you boost product discoverability.
5. Top-selling Products
Draw attention to products that are already a hit with your customers and encourage store visitors to check them out with a ‘Top Selling Products’ widget.
With this recommendation widget, you can let new visitors know which products they are guaranteed to love, making it easy to access them as soon as they land on your store.
6. Related Products
One of the best tactics that top Shopify stores use is upselling. Upselling increases revenue by 10-30% on average, making it a subtle yet powerful tactic to nudge higher sales. You can enable upselling on your store with the ‘Related Products’ recommendation widget.
This product recommendation widget is best placed on product pages. You can show off products that are similar to the product that the shopper is viewing and upsell higher ticketed products to increase their order value.
Above we shared the overview of which personalized product recommendations you can set up on your store using the Wiser Shopify app. If you want some more information about it please do visit Expert Village Media or call us@ +1 347 690 0173. We are the team of Shopify experts who work with store owners just like you to help them design and set up an online store that sells more.
By setting up product recommendations, you can smoothen the shopping experience in your store. Shoppers won’t have to search for too long to find the product and these recommendations will give the shopper a range of options for quicker shopping sessions.
6 types of personalized product recommendations you can set up on your store using the Wiser Shopify app.
1. Recently Viewed Products:
Show recently viewed products with a minimal widget that is easy to scroll through. Set up a quick access widget on your storefront to let shoppers see what they last looked at.
Amazon’s “Recently Viewed” section allows its large customer base to find products they looked at quickly.
2. New Arrivals
You can place the widget on your storefront if you want to let browsers know about them. Setting up the New Arrivals widget on the cart page is also a smart idea. Shoppers who are already interested in your products will be able to add these new products to their carts before completing their purchase.
3. Featured Products
You can place a ‘Featured Products’ widget on your Shopify Store to bring more attention to your products. Here are a few ways to use this widget to grab more eyeballs:
- Highlight the best deals on your store during a sale.
- Use this widget to give shoppers a sense of your brand by showing products from different collections or product types.
- Feature low-selling inventory and put them in the spotlight.
- Show limited edition products within this recommendation widget.
With the ‘Trending Products’ product recommendations widget, you can display products in the same or similar category that are trending currently. This helps the shopper discover products that are being searched for the most and helps you boost product discoverability.
5. Top-selling Products
Draw attention to products that are already a hit with your customers and encourage store visitors to check them out with a ‘Top Selling Products’ widget.
With this recommendation widget, you can let new visitors know which products they are guaranteed to love, making it easy to access them as soon as they land on your store.
6. Related Products
One of the best tactics that top Shopify stores use is upselling. Upselling increases revenue by 10-30% on average, making it a subtle yet powerful tactic to nudge higher sales. You can enable upselling on your store with the ‘Related Products’ recommendation widget.
This product recommendation widget is best placed on product pages. You can show off products that are similar to the product that the shopper is viewing and upsell higher ticketed products to increase their order value.
Above we shared the overview of which personalized product recommendations you can set up on your store using the Wiser Shopify app. If you want some more information about it please do visit Expert Village Media or call us@ +1 347 690 0173. We are the team of Shopify experts who work with store owners just like you to help them design and set up an online store that sells more.
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